Custom Web Design
When analyzing Custom Web design, it is easy to identify a large
number of mistakes that reduce usability of web sites. Here's a list of
some basic custom web design elements that will
increase the usability of virtually all sites:
Don't use a lot of frames to split up a page into different sections. This will make the site messy and confusing to the users as well as search engines. Frames break the fundamental user model of the web site design. All of a sudden, you cannot bookmark the current page and return to it (the bookmark points to another version of the frameset), URLs stop working, and printouts become difficult. Even worse, the predictability of actions goes out the door: who knows what information will appear where when you click on a link?
Scrolling Text, Marquees, and Constantly Running Animations
Long Scrolling Pages
All critical content and navigation options should be on the top part of the page. Only 15% of users scroll beyond the information that is visible on the screen. Recent studies show that users are more willing to scroll now but still we recommend minimizing scrolling on navigation pages.
Make sure that all pages include a clear indication of what web site they belong to since users may access pages directly without coming in through your home page. For the same reason, every page should have a link up to your home page as well as some indication of where they fit within the structure of your information space.
Non-Standard Link Colors
Custom web design
Lack of Navigation Support
Long Download Times
Traditional human factors guidelines indicate 10 seconds as the
maximum response time before users lose interest. On the web, users
have been trained to endure so much suffering that it may be acceptable
to increase this limit to 15 seconds for a few pages.
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Budget to hire a somebody for web maintenance as part of your team. In practice, maintenance is a cheap way of enhancing the content on your web site since many old pages keep their relevance and should be linked into the new pages.
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